Experimental
Here are two examples of experimental projects that I’ve been working on recently.
If, for some reason, you’re intrigued about how many more of these I have in my records and or want to join me in the adventure of escalating one of them, please reach out.
Ai-Creative Ads Generator / Brainstorm® App
The Challenge
Help small brands automatically generate ready-to-publish, human-like creative advert ideas to be outputted in any format (printed & digital). -Ai powered (Artificial Intelligence) - Unlike other platforms that only provide templates and graphic assets, not IDEAS.
The Idea
After many years in the advertising industry, I’ve identified some simple yet powerful narrative structures that combine the meaning of essential variables that help to generate creative and bespoke brand content every time.
Tone of voice + text + visual + category associations = Ad IDEA
Who will create the IDEAS to feed the Ai?
Our Brainstorm® App users/players in most cases, are advertising/design students who want to boost and train their creative skills while also getting rewards, prestige, and exposure to industry leaders.
How it works
A production line model consists of generating meaningful, clever connections between the given variables (Tone of voice + text + visual + category associations) and ranking their quality. Each exercise is inspired by current and proven methodologies used in creative schools.
Using a production line creation model, the idea is always mutating and evolving and doesn’t belong to a specific user but the whole system.
The Brainstorm® App will partner with Creative Schools and Agencies to become a helpful tool for learning, teach, connect, and source talent.
Below is a rough sketch of the production flow/dynamic. The prototype beta is currently under construction.
Magicnetic
An original Collage-Art game for kids designed to stimulate their creativity and motor skills. Imagining, painting, cutting, and creating amazing stories on the magic (magnetic) canvas.
